The Automation Company Podcast
We help businesses thrive through the power of automation.
Our podcast dives deep into the strategies, tools, and insights you need to streamline operations, boost productivity, and achieve your growth goals.

Our podcast dives deep into the strategies, tools, and insights you need to streamline operations, boost productivity, and achieve your growth goals.
Ready to ditch the manual grind and unlock explosive growth? The Automation Company Podcast is your one-stop shop for all things automation.
Here’s what to expect:
Your Host: Krystie Caraballo, Automation Evangelist
Krystie, with years of experience in the trenches, equips you with actionable insights and practical tips to automate your way to success.
Why Wait? Automate Your Way to the Top!
Whether you’re a seasoned pro or just starting out, this podcast is your roadmap to automation mastery. Get ready for a journey packed with cutting-edge strategies, actionable tips, and real-world inspiration to transform your business.
I’m Krystie Caraballo, your host on the path to automation mastery. By day, I’m a passionate Senior Marketing Manager at The Automation Company, but my true calling lies in helping others leverage technology to unlock efficiency and growth.
For over six years, I’ve honed my skills in digital marketing, campaign management, and corporate communications across various industries, including FinTech, GovTech, BioTech, and cybersecurity. I’m a whiz with marketing automation platforms like HubSpot, Marketo, and Salesforce, and I hold multiple certifications in inbound marketing, B2B messaging, and content marketing.
But my expertise goes beyond tools and tactics. I’m a data-driven strategist who thrives on crafting holistic marketing plans that get results. I love collaborating with teams to build targeted campaigns, nurture leads, and ultimately drive revenue.